Case Studies
Consulting Support for Healthcare Client Building a New Team to Manage Marketing Vendors
Operations Strategy Consulting for a Major Healthcare Organization Building a Vendor Management Team
Client’s Challenge
Help Defining Requirements for New Team
Our client, a leading healthcare organization, was considering forming a new team to centrally manage their enterprise marketing vendors. They needed a partner to help define the people, processes, and technology to support the new team.
Our Solution
Business Strategy and Process Development
InfoWorks worked alongside our client to develop a business case for the resources required to support the new function. We also developed a team charter and conducted research to support the implementation of best practices at the launch of this new team.
Value Realized
Well-defined and Documented Processes
As a result of our work, our client gained approval to build the team, had well-thought-out standardized processes for the team, and documented vendor management best practices to follow.
Project Details
Our client, a leading healthcare organization, was building a new team tasked with centrally managing enterprise marketing vendors.
InfoWorks performed current state analysis and requirements validation to define the people, processes, and technology needed to support the functions of this team.
The InfoWorks consulting team worked alongside our client’s team in an operational strategy capacity to develop a business case and justification for hiring two FTEs, which was approved.
We conducted internal and external research to define the team’s service offerings and operating model. We documented the team’s role and responsibilities in toolkits and other resources for sharing across the department. In addition, to ensure a smooth transition, we developed Vendor Center of Excellence documentation for our client’s team. The defined and standardized processes were scaled across the department and considered best practices for vendor management.
During implementation, InfoWorks served as an extra set of hands for specific projects led by the newly formed team. For example, the InfoWorks team helped lead an RFP process to identify an enterprise partner for media buying.
With our help this client was able to:
- Successfully justify building the team and hiring two FTEs.
- Develop standardized processes for their Vendor of Excellence team, including consolidating contracts and defining vendor service levels.
- Identify and document best practices for vendor management.
- Conduct an RFP process and select an enterprise media partner.
